With Dell EMC, 1+1=3. By combining the OpenStack solutions from pre-merger Dell and EMC, Dell EMC has extended the scope and reach of its solutions to a broader set of partners and customers. By integrating the portfolio into its “Build, Extend, and Optimize” strategy, the organization now offers a comprehensive OpenStack approach enabling customers to leverage foundational elements to “build” their OpenStack Cloud, then apply emerging technologies to “extend” their OpenStack Cloud with new workloads, and finally, leverage proven solutions to “optimize” their implementations.The combined Dell EMC has taken this strategy a step further and has formalized solutions that are available for customers to leverage today. The solutions are designed to correspond to a customer’s stage of OpenStack deployment. Dell EMC is bringing these solutions to market via a “Build-to-buy” continuum with the goal of meeting their customers wherever they may land on this continuum. The “build” end of the spectrum is geared for DIY customers, while the “buy” side is tailored more for those who wish to reduce risk, accelerate time-to-value, and realize lifecycle assurances by deploying an engineered system.The robust set of solutions available in Dell EMC’s “Build-to-Buy” offering includes four key components: Reference Architectures, Validated Solutions, Engineered Systems, and Hybrid Cloud platforms. Some of the key offerings include:VxRack System with Neutrino turnkey OpenStack IaaS engineered systemValidate solution for OpenStack with Red HatOptimized OpenStack solutions with Canonical, Mirantis, Red Hat, and SUSEPartner plug-ins for ScaleIO, VNX, and XtremIOData protection extensions for OpenStackNFV architecture for wide range of Linux and OpenStack distributionsOpenStack services portfolio from assessment to implementationVisit our Everything OpenStack community page to learn more about these and other exciting solutions.Optimized OpenStack solutions – Optimized Reference ArchitecturesIt all starts with the community. Dell EMC has increased its steadfast commitment and contributions to the community with product drivers across its portfolio (servers, networks and storage), with key projects (Cinder, Glance, Ironic, Manila and Swift), and with its most current OpenStack releases. In addition to leading the Cinder project, Dell EMC is now leading two new OpenStack projects: EC2 API and Project Shovel and is active in QA, product and other working groups.If you are attending the OpenStack Summit in Barcelona, please visit us at Booth #A1 or join us in one of our fifteen breakout sessions to experience first-hand the breadth of OpenStack products now available through Dell EMC. Follow us on #DellEMC and #OpenStack. Providing “Build-to-Buy” options for CustomersOn the heels of completing its historic merger as well as a successful Dell EMC World event held last week in Austin, Dell EMC is breaking records in Barcelona. With its largest show presence to date, Dell EMC is showcasing its unrivaled collection of products and solutions for OpenStack customers.As a premier sponsor of this event, Dell EMC will spotlight its commitment to the OpenStack community with a suite of offerings tailored to meet customers wherever they are on their OpenStack journey and its strong partner ecosystem. These will be showcased in multiple breakout sessions and product demonstrations.
In my field of marketing work, we’re always researching what our customers want – and we see that the tide is turning: Increasing awareness around societal and environmental issues has led to a rise in “conscious consumption.” Customers are increasingly seeking out ways to make positive decisions about what and how they buy.As a company that makes corporate social responsibility part of everyday business, Dell loves this. We see real opportunity in collaborating with our customers on the values we share, to make things happen in the real world that benefit society, our environment and our brand.Earlier this year, we began shipping the Dell XPS 13 2-in-1 with a packaging tray that contains 25 percent recycled ocean plastics. We’ll divert 16,000 pounds of plastic from our oceans in 2017 alone, and we are creating the first commercial-scale global ocean plastics supply chain.When we recently learned about an innovative approach to share the ways we’re building a Legacy of Good and allow our online audience to give and support clean waterways, we jumped on it.We collaborated with Givewith, a new social impact marketing platform. Givewith is bringing brands, consumers and nonprofit organizations together to tackle our most challenging social issues. Givewith Founder and CEO Paul Polizzotto has his own special relationship with water. Paul explains more about his company, his passion for the ocean and his work with Dell, below.Volunteers help remove plastics as part of a clean-up organized by Waterkeeper Alliance on Mexico’s southwestern coast.By Paul PolizzottoGivewith Founder and CEOI was so excited to hear, last spring, about the upcoming release of a new packaging system for Dell’s XPS 13 2-in-1 laptop. Dell had come up with an ingenious plan to use plastics recovered from beaches, waterways and coastal areas—garbage that was otherwise destined to be ocean pollution—in the packaging of its laptop.Clearly, it was a story the public needed to hear. But I knew Givewith could help Dell take it one step further, going beyond traditional “cause marketing” to increase sales, build on Dell’s strong commitment to corporate social responsibility and sustainability, and actually engage with consumers in the fight against ocean pollution.The project had personal resonance for me. As a young surfer in Southern California in the late 1970s, I was sickened, literally and figuratively, by the polluted waters of the Santa Monica Bay. My determination to help clean them up led to my first social enterprise, an industrial/environmental cleaning company that washed toxins from parking lots and industrial sites before they could enter the storm drain system. Now, some 30 years into my career as a social entrepreneur, I again had the chance to make a difference for our oceans.We connected Dell with Waterkeeper Alliance, a global nonprofit that protects the world’s waterways, and with consumers who, like Dell, have an interest in ocean sustainability. The resulting media campaign allowed consumers who were moved by the stories of the Alliance’s important work and Dell’s innovative solution to ocean plastics pollution to help our oceans, right then and there. Each time a user engaged with the campaign, they directed a donation from Dell to support local Waterkeepers on Mexico’s Southwestern Coast and Costa Rica’s Nicoya Peninsula, two locations where plastic pollution poses a significant problem.This is the power of Givewith. Consumers have the chance to actively engage with a cause that has personal significance to them and experience the instantaneous gratification of making an immediate impact. In addition, the sense of collaboration that’s created when user and brand make a difference together translates into real benefits for the brand.Engagement rates and surveys with participants make it clear that consumers feel more positively about a brand, are more likely to purchase or recommend that brand, and are more likely to volunteer or donate to the associated nonprofit themselves after participating in a Givewith campaign. And that, of course, is the greatest benefit.Together, Dell and Givewith users made it possible for Waterkeepers in Mexico to clean three beaches, removing 1,045 kilos of marine debris, including plastics, glass, tires, and metal. In Costa Rica, there will be a first-of-its-kind recycling collection and processing facility dedicated to reducing the negative effects of pollution on the region’s marine environment. New trash receptacles will be installed, weekly trash pick-ups will be instituted, public education programs and weekly beach clean-ups will be organized, and three new jobs will be created.I cannot adequately describe the sense of satisfaction it’s given me to partner with Dell to support the critical work of the Waterkeeper Alliance. For me, it’s a vivid illustration of the important evolution that’s happening in cause marketing: away from a brand-centric monologue about a company’s good works and towards a powerful partnership between consumer and brand that has the potential to make a tangible, measurable impact on the most pressing social challenges of our time.Paul Polizzotto, founder/president of EcoMedia and founder/CEO of Givewith, is a lifelong clean water advocate.This article shares one example of how Dell is committed to driving human progress by putting our technology and expertise to work where it can do the most good for people and the planet.Explore our FY17 Annual update on our 2020 Legacy of Good Plan at legacyofgood.dell.com.
The U.S. is already one step ahead of the game — last December, members of the American Congress presented a bill on the ‘Development and Implementation of Artificial Intelligence’. Its aim is to establish a Federal Advisory Committee for AI. The drafters reasoned that understanding AI “is critical to the economic prosperity and social stability of the United States.”How forward-thinking of them. But they have nothing on the Chinese — the Chinese State Council has stated that it wants China to be the leader in AI by 2025, which implies that they want to knock the U.S. from its pole position. Even the U.K. is eyeing up a lead position. But what about Germany? Ever since the pandemonium of last summer’s election, when the two largest parties frantically pushed for an AI ‘masterplan’ after China’s statement, not much has actually happened.I didn’t expect a change in pace either, though. I think it’s much more important that politicians have the issue on their radar at all, and that they understand the implications of artificial intelligence.Here is where opinions are diametrically opposed. Tesla’s Elon Musk and celebrity physicist Stephen Hawking have branded this technology “our biggest existential threat.” Steve Wozniak has attempted to offer a more balanced opinion, while Mark Zuckerberg has praised AI to the high heavens.Of course, businesses are optimistic about what the future holds for AI, and are already using it for a wide array of applications: from communication, to cognitive searches and predictive analytics, to translation. The next big thing is the autonomous car. The (German) automotive sector, which used to focus on tin and steel, is also undergoing significant changes. Other sectors are following suit. To companies, AI is the game changer that will improve all our lives and revolutionize the economy. The results of our latest study on the working world of 2030 show that the majority of the 3,800 business leaders surveyed already anticipate a close human-machine symbiosis in the coming years. However, the same study also shows a clear split in opinions. Roughly half of the respondents were pessimistic about the effects of AI, while the other half were optimistic.So what do we do now? The most important question concerns the implications that AI will actually have — will it usher in a bright new future or social disorder? The discussion on job losses is already in full swing.Apocalyptic scenarios aren’t the only things we should be thinking about, but at the same time, it is worth reflecting on regulation at this early stage. I think that the AI expert Oren Etzioni has the right attitude. Following the example of Isaac Asimov’s laws of robotics, he suggests three simple rules for artificial intelligence systems so that we are equipped for the worst-case scenarios and can prevent any conceivable damage. He says that AI must be strictly regulated, that AI must be discernable from humans, and that AI cannot arbitrarily handle confidential data. These may seem like superficial rules, but they serve as a very good starting point and basis for discussion.Are these ideas a little too ahead of their time? I don’t think so. If we tackle these issues as early on as possible, then we will be in a much better position to plan the future of artificial intelligence. Isaac Asimov wrote his laws of robotics way back in 1942, and they are still considered exemplary, even today. And if that’s not a good source of motivation, then I don’t know what is.
Driving innovation through modern applicationsIn addition to getting up and running quickly, driving innovation also means leveraging software and giving developers the tools they need to create modern applications. However, the challenge is how to modernize the application portfolio to include both cloud-native together with traditional applications?DTCP ships with VMware Cloud Foundation 4.0 – which includes VMware Tanzu™ Kubernetes Grid integration with vSphere 7. You now have a single platform to drive this journey of innovation, with support for both modern, cloud-native applications as well as traditional, virtual machine-based instances. This enables you to reduce TCO and streamline operations by 47% compared to a similar public Cloud solution.²When it comes to purchasing, simplicity and flexibility rulesWhen it comes to consuming IT infrastructure, it’s about having the freedom of choice between CapEx and OpEx models to better align costs with business objectives and growth. This allows you to grow different parts of your business at varying rates.With subscription pricing, we made it simple to buy hybrid cloud environments—for as low as $70/node per day.³ We are now introducing the option of upfront (CapEx) purchase, in addition to subscription, for fixed configurations of select VxRail node and rack options. All delivered in as few as 14 days.The speed of your business is determined by your ability to build scalable infrastructure while keeping overhead costs low. With DTCP, you now have a platform that allows you to do both.¹ Applies to select fixed node configurations, contact your sales representative for details. Customer credit approval, site survey and configuration workbook must be completed before order is placed. Excludes orders over 24 nodes, VMware NSX configuration, vRealize (vRA, vRO) components, and some other features. Product availability, holidays and other factors may impact deployment time. US only.² IDC White Paper, sponsored by Dell EMC, Benefits of the Consistent Hybrid Cloud: A Total Cost of Ownership Analysis of the Dell Technologies Cloud, April 2019. Results based on U.S. costs of the Dell Technologies Cloud deploying common cloud environment workloads over a five-year period v. a leading native public cloud service provider. Actual results will vary.³ Based on a 3-year term with the minimum starting configuration (4 x 1M1s.small + 3 x 1G1s.sm) and an average monthly price of $2104 (USD). Pricing for DTCP with subscription may vary depending on the number and type of nodes in your configuration. For details on pricing, consult your account manager. Every year, the speed of business continues to increase. Companies must do whatever it takes to stay relevant, because the competition is always pushing harder, moving faster. If you can’t keep up and move quickly, your competitors surely will.We also live in an age of near-instant gratification, where people expect speed—across product and service delivery, support, and every other area they interact with. In the race to meet these expectations, standards haven risen overall, making speed even more crucial. No longer can it take months to get up and running, which significantly hurts your competitiveness.The industry’s fastest hybrid cloud deployment¹With the world speeding up, simply being fast isn’t enough. You must be faster than everyone else; accelerate until you’re first and keep going to stay there. To do so, you need to leverage IT to help innovate your business or be left in the dust. It doesn’t matter if you’re a media firm, a retail company, or a bank—it’s an easy calculation. Either you innovate, or your competitors will.To help our customers accelerate their IT projects, earlier this year we launched Dell Technologies Cloud Platform (DTCP) with subscription pricing (offered via fixed configurations of select VxRail node and rack options). With the launch we also made our customers a promise. We’ll deliver and deploy a hybrid cloud in under 2 weeks, which includes standardized installation and configuration of HW/SW components.With the agility to get hybrid cloud environments up and running quickly, as well as rapidly scale, you can now innovate at a higher rate.
High-profile events that draw out-of-town visitors are natural targets for human traffickers. The Super Bowl is no exception. There is plenty of work going on this week in the Tampa Bay area to try to stop trafficking. The NFL has designated one of its community grants for Super Bowl hosts to the Hillsborough County Commission on Human Trafficking. Between 25 million and 40 million people worldwide are estimated to be victims of trafficking. Minnesota Vikings quarterback Kirk Cousins is among NFL players who have joined the International Justice Mission organization to help fight the atrocities.